Ode to Pumpkin Spice

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Tis the season for the aroma that fills the atmosphere and flows from the cup and right into your nose. It is so sinfully good you can’t resist it! Today, in this wonderful month of October, we’ve officially entered the autumn season. However, we’ve also entered a season when we all dedicate our taste buds to the most delightful and beloved flavor of pumpkin spice. There are so many drinks and pastries that pay respect to the famous spice, and include its wonderful flavor to create a seasonal taste of joy. Some people will raise their mugs up a high and shout cheers as they chug down a Samuel Adams beer, which has seasonally included pumpkin spice in their drinks for years. Others will sit down at Starbucks and slowly indulge in the exquisite taste of a pumpkins spice latte as they converse with friends or do work on their laptop. No matter how you come across the famous spice, you’ll always know that fall is here whenever the fresh aroma of pumpkin spice fills the atmosphere. However, despite all the publicity pumpkin spice receives, have you ever stopped to think how the pumpkin spice legacy began?

Generally, we would all assume that it began with the first Thanksgiving, however, that’s wrong. Actually, according to an article written on, overheadcompartment.org, the spice was first introduced to the world in the fifteenth century in the Mongolian region. They used the “[obscured] and rare spice” as an export. The product managed to become in demand due to the nutmeg famines that occur often times in the eastern continents. As a result a Mongolian civilization thought to combine the pumpkin spice and cinnamon together, along with a few other spices, in order to create our dear, “pumpkin spice” flavor. The product was then introduced to Queen Starbuck VII. Surprisingly, it was not until, “Queen Starbuck VII began commissioning freighters to bring this velvety cinnamon-pumpkin mixture around the Strait of Ikea,” which then lead to the up rise of the spice’s commodity.

Although the spice was not introduce during the first Thanksgiving feast, it was still shared with Native Americans. Following the sweet flavors introduction to the Native American culture, they immediately realized it’s potential and informed the pilgrims about its value. “It was from the ancient wisdom of Native American marketing strategists that colonist in the New World learned to discern [pumpkin spice] as it own sacred brand identity.” As a result we see the spice as one of the main representations of the fall season and used in over a hundred different products. Marketing executives must truly pay homage to the wisdom passed down from the ancient Native American marketing strategists, and we, the consumers, must curse them for ultimately exposing and leading us to fall in love with the overwhelmingly, scrumptious taste of pumpkin spice.

We will all at some point this month sit down and enjoy the company of friends and family, all while indulging in a delicious, sweet and delightful pumpkin spice flavored item. Whether you’re a person who drinks coffee, or enjoys a fresh beer from time to time, or simply one who enjoys pastries, you can find yourself treating your mouth to the wonderful flavor of pumpkin spice. Regardless of how you come across a pumpkin spice product, the flavored spice has made its mark in the world and its tradition will last a forever.

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